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UX

Physical-Digital Prototyping

I leverage a broad range of experiential technologies including augmented reality, voice, gesture recognition, projection-mapping, and IoT to transform vaporous notions into functional things, objects, and experiences.   

 

In 2014 digital agency powerhouse, SapientNitro, asked me to create an emerging-technology innovation lab for omni-channel brand engagement. Starting locally, I developed the resources, team, and process necessary to focus key creative minds within the company to deliver a functional prototype of a new concept every three weeks.  

These prototypes were designed to serve niche audiences such as the hearing-impaired, remotely-deployed service members, car-builders, first-time home buyers, and others.  The process I directed for each project started with first-hand research and ideation, moved into concepting, then fabricating, UX+UI design and finally coding.  

 

The success of the first lab in Boston led me to expand the program into a global network, racking up awards and industry recognition along the way for the innovative approach.  Enjoy a sampling of cases studies below...

Welcome: Prototyping

Award-winning User Experience Strategy and Innovation

Mø is a seasoned creative leader experienced in many facets of design, expressed through a multitude of market categories including automotive, apparel, consumer electronics, packaged goods, footwear, financial services, health, retail, technology, hospitality, and travel. 

Mø is an award winning design director for physical-digital product concepts leveraging innovative applications of emerging technologies, IoT devices & systems, and experiential technologies such as AR, VR, and voice.
 

Mø specializes in developing high-performing, cross-disciplinary, user-centered design teams focused on innovative applications of creative technology for marque brands that demand measurable business value.

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